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White is the new Black for 5 Years Consecutively

In the latest edition of Automotive Color Popularity Report by Axalta Coating Systems, white is the the most popular car colour for 5 consecutive years, having taken over silver as the most popular colour in 2011.

White has been one of the top five colours during all but three years since 1953. It has evolved into many shades of white, from stone white solid colours and vanilla shades, to cool bright whites and pearlescent whites.

White is the preferred colour of the world, with 35% of all vehicles made coming in different shades of white. Coming into second place is black, which claims 18% of the total colours. These are followed by silver at 13 percent, grey at 10 percent, red at seven percent, and blue and beige/brown tied at six percent. At the least popular end of the spectrum, yellow was found on only two percent of vehicles, green on one percent, and all other colours on two percent of vehicles.

Image from the Global Automotive 2015 Color Popularity Report by Axalta Coating Systems.


To read the report, follow this link: http://www.axaltacs.com/content/dam/New%20Axalta%20Corporate%20Website/Documents/Publications/Axalta-2015-Global-Color-Popularity-Report.pdf

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